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Bayshore Bikeway: Brand Standards

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Community Size
29,398
Years
2014/2015
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Course Letter Acronym
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Project Lead Faculty

The Bayshore Bikeway’s previous logo and identity seemed rushed and plain, and was most likely made of simple necessity. However with my ex-ploration and creation of a new logo and identity for the bikeway, I plan on showing the beauty of the bikeway, and the variety of its landscape, to gain better awareness and appreciation.

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PO Box 44069
Madison, WI 53744

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