Marketing Institute – Â鶹ÊÓƵ Thu, 26 Oct 2023 23:26:29 +0000 en-US hourly 1 https://wordpress.org/?v=6.9.4 /wp-content/uploads/2019/04/cropped-favicon_logo-32x32.jpg Marketing Institute – Â鶹ÊÓƵ 32 32 Sustainability Marketing Plan /projects/sustainability-marketing-plan/ /projects/sustainability-marketing-plan/#respond Thu, 26 Oct 2023 23:26:29 +0000 https://portal.epicn.org/case-stories/sustainability-marketing-plan/ Read More... from Sustainability Marketing Plan

]]> Students in the Tippie College of Business Marketing Institute partnered with three Sioux City based community organizations that promote sustainability to better coordinate the organizations’ activities and messaging to the Sioux City public.

]]> Senior undergraduate students in the College of Business’ Marketing Institute completed a year-long study and evaluation of Muscatine’s community brand, working with the Muscatine Chamber of Commerce.

]]> Marketing Institute students worked with the Washington Chamber of Commerce to rebrand the community as an attractive destination.

]]> Juniors in the Tippie College of Business Marketing Institute created advertising campaigns for Travel Dubuque to promote the outdoor recreational opportunities in the Dubuque area, with a particular focus on attracting mountain biking enthusiasts to the area’s growing trail infrastructure…

Read the final student report delivered to the local gov/community partner.

Iowa Initiative for Sustainable Communities Contact Info

University Faculty Contact
Peggy Stover
Marketing

Local Government / Community Contact
Tyler Daugherty

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