Communication – �鶹��Ƶ

Placemaking and Homelessness in the City of Lemon Grove

Victor Manzanilla — Wed, 01 Nov 2023 03:38:56 +0000

In collaboration with the Sage Project at San Diego State University and the City of Lemon Grove, this report details the methods and findings of the Spring 2017 course, Communication 462. Qualitative data were collected using ethnographic techniques, including in-person interviews with Lemon Grove residents, to examine placemaking and homelessness in Lemon Grove. An ethnographic approach allowed for an in-depth and empathetic view of these subjects and development of creative solutions to the prob-lems faced by Lemon Grove. Communication, as both an area of concern and a source of potential solutions, emerged as a recurring theme in our interactions with Lemon Grove residents. Our recommendations include increased communication and community awareness, equitable access to key resources, and revitalization and implementation of community traditions, gatherings, and other events.

The Sage Project Contact Info
Kristofer Patron
Program Administrator
kpatron@sdsu.edu
(619) 594-0103

University Faculty Contact
Kurt Lindemann
Communication

Local Government / Community Contact

Minto-Brown Island Park Citizen Communications Strategy

Victor Manzanilla — Wed, 01 Nov 2023 03:37:16 +0000

The Geography Department at San Diego State University, in collaboration with the Sage Project and the City of Lemon Grove, produced an inventory of stop sign and street identification sign locations within the city limits of Lemon Grove. Two teams collected stop sign coordinates with ESRI’s Collector for ArcMap and street sign coordinates with Google’s My Maps. Maps were then created from these two information layers. The purpose of this geographic information system (GIS) was to aid the city in its efforts to develop infrastructure improvement in the area.From the two inventories, or layers, that we created, patterns emerged reflecting a discrepancy between retail and residential areas. There are more existing and improved signs in the north and central parts of the city, whereas the south-central areas and neighborhoods on the western and eastern borders are not yet as updated. The two methods of collection also remind us that an initial inventory should be made on a desktop, with imagery, before any fieldwork. Once the basis inventory is made, it can then be updated, changed, or appended in the field. This will allow for a planning phase that would guide future site visits and provide a checklist to eliminate previously visited areas. The Google platform allows for very accurate locational data to be captured based on satellite imagery, while the ArcMap platform is better when multiple users may be interacting on a single map. We suggest training employees to manipulate the attribute data or designating a team responsible for entering data collected in the field to maintain updated locational data.

Strategic Public Relations Plan: Springfield Public Library

Victor Manzanilla — Thu, 26 Oct 2023 23:26:17 +0000

Springfield Public Library has been a fixture in the community for 104 years and
was established in its current location in Springfield City Hall in 1981. The Library
is planning for a new library facility and has tasked this class to develop a
Strategic Public Relations Plan based on research surveys and interviews. Students performed a situation analysis that found communication techniques for
the library lacking. This report develops key opportunities for attracting primary
and secondary audiences to the library. The first section identifies the key
messages of the public relations plan, then the report details appropriate
strategies and tactics for reaching the goals and objectives. The plan concludes
with evaluation techniques, a budget, and a timeline for implementation.

Redmond Water Utilities Strategic Communication Plan: Creating Enviormentally Conscious K-12 Students

Victor Manzanilla — Thu, 26 Oct 2023 23:26:12 +0000

The Sage Project

The Sage Project is a program within the at San Diego State University with a simple goal: tackling sustainability goals through community-based projects. Thousands of university students are eager to use their knowledge, skills, and creativity outside of the classroom, and faculty need impactful projects to offer these students. The Sage Project establishes partnerships with local communities that give SDSU students access to dozens of projects each year developed in close collaboration with the community. The result is a sustainable relationship between the university and surrounding communities. University faculty are given the connections and resources to seamlessly incorporate community-based projects into their courses, university students learn through real-world projects, and partner communities get immediate access to dozens of instructors and researchers at the cutting edge of their fields plus students with the drive and fresh perspective to offer innovative solutions to the community’s pressing problems.

CRS aims to expand its programming and initiatives to continue to make an impact on students, faculty, staff and the greater community at large, and to set an example for institutions around the world. By design, Sage and its sister programs help to move SDSU toward the “Fifth Wave” institutional goal of a culture that is transdisciplinary, collaborative, and problem-driven, by addressing global challenges at a local level, through collaborations across campus and with partners from business, government, nonprofits, and education.

Fun Facts about Sage

Sage has gone international via a partnership with the City of Tijuana, Mexico, on a project focused on helping improve parks through community engagement and education. In addition, through partnership with Sage, the City of Lemon Grove, CA, was the first US city to apply the UN Habitat’s climate action planning toolkit. Sage has also partnered with the San Diego Regional Water Quality Control Board, a regional office of the California Water Boards, a State agency.

Year Program Established | 2013
Country | US
Federal Region of Program | 9

Public or Private Institution | Public
Number of students at institution | 35,000

Highlight Videos and Articles

by Erik Anderson
by Karen Pearlman
by Gary Warth
by Gary Warth
by Gary Warth
by the EPA’s Net Zero program
by Jonathan Goetz
by the San Diego Red
by Jeff Ristine
by Aaron Warnick
by Susanne Clara Bard
by Susanne Clara Bard
by Hannah Ramirez

Community Partners

Contact Info

Jessica Barlow
Program Director
(619) 594-3807
jbarlow@sdsu.edu